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Forbes: GiftNow in the News

The $242 Billion Business Of Corporate Gifting Turned From A Routine To A Priority In The Pandemic

A new study, conducted among 300 corporate gift buyers across companies up to $30 billion in revenues, details the changes the pandemic brought about in the business of corporate gifting and predicts the trends that will carry that business forward. The study was conducted by Coresight Research and sponsored by GiftNow, a Synchrony solution, that makes corporate gifting digitally easy for gift buyers and provides access for retailers and brands.
Read the Forbes Article



  • IMA Company Showcase Webinar: Are You Capitalizing on Gift Cards?

    As the gift card market shifts to a digital-first mindset, merchants can improve & optimize their program strategies from a tender/payment-based approach to a customer engagement approach to help increase gift cards sales & redemption. Learn findings from a new Incisiv’s research study, commissioned by GiftNow, “The Evolution of Gift Cards: From Transactions to Engagement,” and discuss recent data on gifting trends over the past year and their impact on retailers.

  • Digital Transformation: Have Gift Cards Been Left Behind?

    This webinar will include findings from Incisiv’s new benchmark research study, commissioned by GiftNow, “Evolution of Gift Cards: From Transactions to Engagement,” and a panelist discussion covering: Recent data on gifting trends over the past year and their impact on retailers, retailers’ and restaurants’ current physical and digital gift card maturity and strategic recommendations retailers and restaurants can take to capitalize on digital gift card growth opportunities.

  • Incentive Marketing Association Summit

    The IMA Summit is the premier event focused on connecting business professionals within the incentive industry. With a schedule primed full of networking events and education sessions, you will discover strategic tools and tips to advance your programs. Meet us there!

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