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Author: Lauren Freedman (the e-tailing group)

Fashion Accessories including shoes and handbags
  • Fashion Accessories

Fashion Accessories Take Center Stage Online

  • by Lauren Freedman (the e-tailing group)
  • Posted on

Accentuate the positive! Fashion accessories is a special category, and we all have our own…

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Woman shopping for Jewelry online
  • Gifting Trends

Jewelry Gifting: Putting the Sparkle in Your Website

  • by Lauren Freedman (the e-tailing group)
  • Posted on

Jewelry, like every category, has evolved online and the best retailers and brands are putting…

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5 Star Customer Service
  • Gifting Trends

Retail Customer Service in 2022: Show Shoppers Some Love

  • by Lauren Freedman (the e-tailing group)
  • Posted on

I’ve been thinking a lot about retail customer service in 2022, particularly as we live…

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Capitalizing on the Gifting Economy
  • Gifting Trends

Capitalizing on the Gifting Economy: How Do You Stack Up?

  • by Lauren Freedman (the e-tailing group)
  • Posted on

It’s always fun to talk gifting and our February 23 CommerceNext webinar presentation gave us…

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Holiday 2021 Takeaways - Lessons Learned
  • Gifting Trends

Holiday 2021 Takeaways: 7 Lessons Learned

  • by Lauren Freedman (the e-tailing group)
  • Posted on

In some ways, it seems like it was just a relief to finish 2021. The…

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The 2022 Gifting Index
  • Gift Cards

The 2022 Gifting Index: Take the Gifting Challenge

  • by Lauren Freedman (the e-tailing group)
  • Posted on

It’s time for the 2022 Gifting Index from the e-tailing group. Looking back, 2021 was…

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  • Gifting Trends

Gifting Trends That Propel Growth & Capture the Customer’s Heart

  • by Lauren Freedman (the e-tailing group)
  • Posted on

Predictions are bold and shoppers are poised to get started. According to the National Retail…

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Smart Shoppers are happy when they get a good deal
  • Gifting Trends

A Smart Shopper Guide for the 2021 Holiday Season

  • by Lauren Freedman (the e-tailing group)
  • Posted on

While retailers are in the business of being ready, a smart shopper also will need…

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Corporate Gifting and Gift Cards Graphic
  • Corporate Gifting

Corporate Gifting and Gift Cards-A Hidden Gem: 10 Ways to Step Up Selling

  • by Lauren Freedman (the e-tailing group)
  • Posted on

If one were to look at the retail landscape online, one just might conclude that…

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Selling Gift Cards - 10 Mobile Musts
  • Gift Cards

Selling Gift Cards: 10 Mobile Musts and a Mid-year Review

  • by Lauren Freedman (the e-tailing group)
  • Posted on

It was the week before Father’s Day and graduation ceremonies were also in full swing.…

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