Skip to main content

Who We Are

GiftNow was born from a desire to improve how people buy gifts online. While trying to buy meaningful gifts for our family and friends, we realized that we could improve the gifting experience. Online stores were primarily designed for people shopping for themselves, not necessarily for those trying to purchase gifts for others. Online retailers see gift givers who opt out and abandon carts, costing millions of dollars.

What started out as a desire to overcome the core challenges of gifting evolved into the company we are today—a business that is helping to create a paradigm shift in commerce with digital gifting solutions that are already implemented by many leading retailers.

What We Do

Based in the San Francisco Bay Area, we are leading a revolution in the lucrative US gift giving market.

Our digital gifting solutions are implemented and used by many leading brands, and we are continuing our growth by partnering with influential retailers, platforms, and solution providers to make GiftNow gifting solutions ubiquitous.

about synchrony

GiftNow is a product of Loop Commerce, a Synchrony solution. Synchrony, (NYSE: SYF) is a premier consumer financial services company who delivers customized financing programs across key industries including digital, retail, health, auto, travel and home, along with innovative consumer banking products.

Synchrony enables partners to grow sales and loyalty with consumers. It is the largest issuer of private label credit cards in the United States and offers co-branded products, installment loans and consumer financing products for small-and-medium-sized businesses, as well as healthcare providers.

GiftNow expands Synchrony’s business through its reach, providing more strategic value and capabilities for partners, and deepening its technology portfolio.

Synchrony is changing what’s possible through digital capabilities, deep industry expertise, actionable data insights, frictionless customer experience and customized financing solutions. For more information, visit or follow Synchrony on Twitter @Synchrony.

Great Benefits

  • Competitive medical, dental, and vision coverage
  • Outstanding 401(k) match
  • Tuition reimbursement up to $20,000 annually
  • Paid vacation, holidays, personal days, sick days, and parental leave for flexibility
  • Bi-monthly corporate events
  • Personal gifting allowance to friends and loved ones for each employee



Currently, we’re working from home, but we're based in the heart of Silicon Valley and the San Francisco Bay Area.

Join the GiftNow team.

Interested in learning more about Loop Commerce and GiftNow? Please email us!